We wanted the brand to be visually appealing and humorous (sort of) to reflect the sense of humor of the owner Vicki. We presented three logo and stationery concepts, each having a different look. The top two are shown below.
The final choice incorporated a “to-do” list and check-marks, just like someones’ actual to-do list.
The brand development, now in phase two, includes the design and development of the ChoreChaser website and other support materials. Stay tuned to see what get checked off “this” to-do list.